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A good-looking website that loads slowly, breaks on mobile, or fails accessibility standards isn’t doing its job. This category covers the performance side of things — WordPress themes, site speed, Core Web Vitals, accessibility, and all the behind-the-scenes stuff that determines how well your site actually works. We keep it in plain English, because you don’t need to be a developer to understand why these things matter for your business. If your site is built on WordPress, or you’re thinking about making the switch, this is a category worth bookmarking.
Why I Stopped Using “Heavy” WordPress Themes (And What I Use Now) When I first started offering web design services, I thought more was better. I would look for the biggest, flashiest WordPress themes that promised “hundreds of built-in features.” I figured that for web designs in Albany to stand out, I needed every bell and whistle available…..
When I first started building websites, I’ll be honest: “accessibility” felt like a scary word. I had this constant fear of noncompliance—the worry that I’d miss a legal requirement and end up with a lawsuit or a massive headache. It felt like a giant checklist I’d never be able to finish. But as I spent more…
What I learned from the Profitable Project Plan Program Read my comprehensive review on Profitable Project Plan, a business training and mentorship program suitable for web designers, developers, and more, that gives you the step by step how to make money as a web designer or a graphic designer. Web design is not just about…
Oftentimes you may find it helpful to edit blocks of text as HTML as you continue to edit your blog post. You can quickly make changes to the formatting and content of a block of text when you edit it as HTML. In the HTML editor, you can format text using tags, insert links, and images…
How copywriting is like fishing You may not think that copywriting and fishing have much in common, but there are actually quite a few similarities between the two. Both require a certain amount of skill, strategy and even luck to be successful. I have just started fishing and I am enjoying it. I attended a…
Creating a website for your business will allow you to promote your products and services online. It also allows customers to contact you directly through email or phone calls. We’ll walk you through the process of setting up a website on WordPress, which is free and easy to use. 1. Choose a Domain Name. A domain…
Have you ever filled out a long online form and thought, “Why are they asking me all this?” That’s the problem with most contact forms on websites for small businesses — they ask everyone the same questions, even when half of them don’t apply. That’s where conditional logic forms come in. They’re smarter. They only show the questions that…
If you’re running a business, you know that you need to keep your website up and running at all times. That’s why you need to invest in a content delivery network, or CDN. But which type of CDN is best for your business? What is a CDN and why do businesses need one? A CDN,…
If you run a local business, your growth shouldn’t be limited by your physical location. Whether you sell products or provide a service, a digital strategy is the most effective way to reach customers beyond your immediate neighborhood. “Locale limitations can prevent customers from finding you. Stores that rely on word of mouth and nearby…
What is a One-Page Website? A one-page website is all that is – a single page website that displays all your products and services in neat sections. Visitors can immediately understand what your website is about, and in the world of microwave oven and tiktok, visitors want to know what you have to offer in less…
WordPress is the world most popular content management system (CMS) in the business world. WordPress is used to build all kinds of business and personal websites. WordPress now powers closer to a half of the websites on the world wide web; most governments, major media and entertainment corporations use the platform to build their websites. It…
Why choose WordPress to build your website? Have you been procrastinating on a decision to have a website for your small business or non-profit organization because you think it’s too hard or it can only be done by the techies only? The good news is creating a WordPress website is not hard and it’s not…
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