Case Study: Website Redesign for Albany-Based Community Organization
Transforming a Community Organization Website into a Modern Digital Experience
Client: Association of Nigerians in the Capital District of NY
Location: Albany, NY
Project Type: Web Redesign
Industry: Nonprofit Organization
Website: https://ancd.org
Overview
The Association of Nigerians in the Capital District (ANCD) serves the Nigerian-American community throughout New York’s Capital Region through cultural programs, scholarships, outreach initiatives, and community engagement.
Their previous website contained valuable information and history, but the overall experience had become outdated and difficult to navigate across devices.
The goal of this redesign was to modernize the organization’s online presence while preserving its cultural identity, improving accessibility, and creating a clearer path for membership, donations, scholarships, and community participation.
Project Goals
The redesign focused on creating a more engaging and community-centered experience.
Primary Objectives
Design System & Branding
The redesign retained ANCD’s recognizable green and orange color identity while modernizing the presentation.
Visual Improvements
- Cleaner typography
- Consistent spacing system
- Modern nonprofit UI patterns
- Improved section hierarchy
- Better color balance
- Enhanced image usage
- More polished footer structure
- Stronger CTA styling
Results & Impact
The redesign transformed ANCD’s website from a static information site into a more modern community platform.
Outcomes
The new direction better supports ANCD’s mission while helping members, donors, students, and visitors connect more easily with the organization.